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Why should I have customer service training?
Home » Training » Customer Service Training » Why should I have customer service training?Why should I have customer service training?
Most seasoned customers can quickly call to mind one or several exceptionally bad customer service experiences. In addition, however, most also remember one or more especially good experiences. Customer service training aims to make your company fall in the latter category.
A 2005 study by Accenture discovered that forty-nine percent of consumers in the United States and Britain switched service providers in the last year because of poor service. Fifty-four percent of the respondents likened the typical customer service experience to stop-and-go city traffic requiring continual changes in directions and routes.
The same study found that only thirteen percent of customers considered customer service a shortcut around a problem. Clearly then, good customer service can quickly put you in the top echelon of businesses and endear you to customers.
Put simply, poor customer relations drive away customers, and lost customers means lost money. On the opposite end of the spectrum, satisfied customers become repeat customers who recommend you to others.
Customer service training is generally a cheap and simple training that can yield major financial benefits, and also improve the morale within the company and the reputation outside the company. Work stress will decrease as frustrated customer feedback decreases, and the company will become known as customer-friendly.
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