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Home Depot invades home decor

Home » Home Accessories » Blog » Home Depot invades home decor

As a couple of sources here and here have reported:

Home Depot, the world's largest home improvement retailer, today announced a definitive agreement to
acquire Home Decorators Collection, a leader in catalog and online sales of
home decor merchandise.

Home Decorators Collection (HDC) will become part of Home Depot Direct,
the direct-to-consumer division of The Home Depot. Home Depot Direct provides
customers with an "endless aisle" of home improvement and decor merchandise
through in-store catalogs, mail-order catalogs and Web sites that enhance and
extend the special order offerings in The Home Depot's retail stores.

 



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