Apparently you don't have to make yourself miserable by marching for days in the desert/arctic or fighting mountain lions with your bare hands to consider it "adventure travel." Observe:
As the popularity of adventure trips and active travel vacations continues to rise, America Outdoors is proud to announce the launch of its new website, Adventurevacation.com, revealing a new design, improved search features and vacation provider listings. Adventurevacation.com is the consumer information site for America Outdoors, a national trade association of adventure vacation outfitters and tour operators.
"Sumptuous meals and creature comforts, even showers are offered on most trips," says David Brown, Executive Director of America Outdoors and Adventurevacation.com. "Adventure travel does not necessarily mean 'roughing it' in the wilderness. In fact, many tour operators and adventure outfitters offer a wide range of lodging options, from camping to comfortable cabins, cozy inns and luxurious lodges."